Articles - Strategy
Can Service Providers Use Psychographics?
Communications service providers rarely seem to make full use of psychographics and “personality” when crafting services and offers, relying more commonly on demographics: age or income being primary. While there is some basic segmenta...
Four New Telco Models Emerging
Until recently, most global communications providers had business models that were homogenous. These days, it is clear enough that providers are starting to differentiate, and that the future business will feature several to many different business mode...
Is Wholesale Key for FTTH Deployments?
Are telephone companies uniquely unable to fund fiber-to-home upgrades? Analysts at the Yankee Group say that might be the case. “Ultimately, the long payback periods of any FTTH deployment of significant scale suggest that perhaps tradition...
North American Enterprises Rarely Use SIP Trunking
SIP trunking services from network operators and IP telephony service providers generally have been available since 2004, but deployments have been limited, says Zeus Kerravala, Yankee Group SVP. After interviewing 30 large and small enterprises, VoIP equ...
We Need a Thoughtful National Broadband Plan
Times have changed in the finance world. It is as if the seasons changed so quickly no one could dress properly. The traditional investment bankers stand outside with no coat in sub-zero temperatures and freeze while their private equity friends huddl...
"Profound" Industry Changes Ahead
Broadband lines, both wired and wireless, are being added at a dizzying pace: a compound annual growth rate of 23 percent, in fact, driving broadband connections to nearly two billion of the 4.9 billion total consumer lines in 2012, forecast Yankee Grou...
Paradigm Shift in Access Markets?
Though it is a bit early to draw definitive conclusions, researchers at the Yankee Group argue that some telcos “are making dangerous technology bets that will haunt them for years.” Specifically, Yankee Group analyst Benoit Felten believes a...
Who Really Controls the Future of Broadband Access?
It seems that almost every industry today is standing in line for a stimulus package. Apparently we all need to be stimulated and in more ways than usual. There is no doubt that our financial and overall economic situation is dire, but with time, honest...
Don't Want to be a Bit Pipe?
If service providers want to stop being thought of as “bit pipe” providers, there is one clear way to create a new image: start offering more applications that add value. To be sure, lots of providers are starting to do so, particularly in t...
Eastern Europe, a Booming Market
Eastern European Telecommunications Providers are on the rise. I observed this interesting trend while attending the cnX2 conference in Frankfurt, Germany. The cnX2 event held October 20-22, 2008 was attended by 350 industry executives representing 150 se...
